John started Krav Maga way back in 1999 when he was a freelance personal fitness trainer with various high profile clients including Richard Wright fromm Pink Floyd.He is also experienced in other martial arts such as Brazilian Jiu Jitsu, Judo, Boxing, Kick Boxing & Muay Thai Kick Boxing.
After completing his Krav Maga instructor training he went on to becoming the UK Director of Training for a well known Krav Maga federation before then setting up his own Krav Maga organisation; The British Academy of Krav Maga.

In regards to Krav Maga & the media, John has appeared in The Telegraph, Express, Mens Health, Metro & Daily Mail as a go to expert in regards to the subject of Krav Maga, Self Defence & Fitness.

John is also the author of: The Theory of Self Defence: An Introduction To Krav Maga Self Defence Lessons & Techniques

Qualifications & Memberships
Black Belt 4th Dan Krav Maga (British Academy of Krav Maga)
Recognised British Combat Association Instructor
Blue Belt In Brazilian Jiu Jitsu
Advanced Diploma in Exercise, Fitness & Nutrition (YMCA)
Advanced Personal Fitness Trainer (YMCA)
Crossfit Level 1 Trainer (Crossfit)
CHEK Institute Level 1 Exercise Coach
IKO Level 2 Kitesurfing Instructor
Guinness World Record Holder – Kitesurfing 2013